Microsoft Advertising: What’s New in 2022

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2021 has been marked by innovation, reinvention, and unwavering commitment. While companies worldwide have been rebuilding, reorganizing, and adjusting to the new normal, our valuable partners have remained dedicated to supporting the growth of their clients through Microsoft Advertising and exploring new avenues for outreach. Here are some updates on Microsoft Advertising this 2022. Updates […]

Why You need SEO and SEM to Increase Your Earnings

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To achieve success, great companies employ effective methods and strategies. When it comes to digital marketing strategy, it is critical not to isolate the technologies but to integrate them across departments to reap the greatest benefits. In this regard, two digital techniques should complement one another since they become formidable tools when utilized together. It […]

White Label Agency: Common Services We Offer

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One of the essential foundational elements of every brand or company is digital marketing. Additionally, white label marketing enables you to promote your company or agency while maintaining your brand identity.  Most digital marketing companies choose the “full-service agency” model, but many are unaware of the amount of work involved. By striving to offer services […]

What To Say When A Client Gives Negative Feedback

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Nobody enjoys receiving negative feedback, especially if you work hard to improve your customer service experience and don’t believe the complaint is justified. At this time, it is the negative feedback that allows your company to thrive. Feedback can take many forms, and understanding how to respond to negative feedback is essential. It could be […]

LinkedIn is Not Just a Business Profile

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We all think of LinkedIn as a social media platform for businesses and businessmen. But LinkedIn is more than just a social media platform; it offers a lot more for everyone. If you don’t see any results from your marketing efforts, it can often feel like a hassle and a waste of time (ROI). Fortunately, […]

Why You Need Google Business Profile

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Billions of people use Google daily to look for a range of information, including a nearby coffee shop, home improvement advice, fashion trends, celebrity news, and much more. You can increase your visibility to customers looking for your goods or services using Google Business Profile, formerly Google My Business.  What is Google Business Profile? Google […]

Google’s Sunsetting Google Universal Analytics for GA4

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Businesses must navigate new challenges to understand their customers’ complex, multi-platform journeys in today’s measurement landscape while prioritizing user privacy. Since its introduction in 2012, Universal Analytics has been the industry standard for data collection in Google Analytics (GA). However, Google stated in the middle of March 2022 that Universal Analytics would be phased out […]

Create Effective Spanish SEO Strategy for Your Business

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When developing any digital marketing strategy, website placement is critical. It is a vital avenue to direct people to your organization’s or group’s Spanish language website. Emphasizing essential terms and phrases can help you rank higher on SERPs, which equals more traffic and visibility for your company. The United States, as the world’s second-largest Spanish-speaking […]