Businesses must navigate new challenges to understand their customers’ complex, multi-platform journeys in today’s measurement landscape while prioritizing user privacy. Since its introduction in 2012,
When developing any digital marketing strategy, website placement is critical. It is a vital avenue to direct people to your organization’s or group’s Spanish language
Back in 2021, Google and Microsoft announced that expanded text ads would be going away starting June 30, 2022, and those responsive search ads would
Marketing trends are evolving, and 2022 is set to have a bunch of new marketing trends. Brands strive to better leverage the latest technologies and
A website is the representation of the products and services that a business offers. It is where most people will interact with you for business.
As we are nearing the middle of 2021, the goals of paid search advertisers are still the same: to reach the right audience at the
It’s frustrating to see ads on mobile because the screen is small, sometimes the connection is slow, and the customer’s attention is short. All these
On the 14th of January 2021, Google officially announced they are retiring browser cookies after announcing its intentions to do so a year ago. Google will
Marketing and advertising is no longer a simple game. It’s a team effort, with many different people in seats that offer unique skill sets. Agencies
Organic traffic or paid traffic, SEO vs PPC, the never-ending debate between which is better than the other. Many people regard SEO and PPC as
